FOR IMMEDIATE RELEASE
September 22, 2009
Contact:James E. Muellenbach III
CEO of Burger Planet
Phone: 888-555-5555
Fax: 888-555-5588
E-Mail: j.e.muellenbach@burgerplanet.net
www.burgerplanet.com
BURGER PLANET REVAPS FAST FOOD WORLD
Fitness Guru Supports New Healthy Line of Products
GARY, Indiana- Jayne Peterson, celebrity fitness instructor, has joined Burger Planet in supporting their new line of healthy fast-food options.
Peterson said, “Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson.”
Peterson is president and CEO of Looking Glass, Inc., a multi-billion dollar fitness and health enterprise. Peterson recently helped popular television star, Opal Whitcomb, lose 75 pounds and keep it off. Peterson continues to help women everywhere use moderation combined with a healthy lifestyle to lose weight and keep it off. She suggests trying new menu options from Burger Planet, “such as their fruit packages.”
Burger Planet is combining classic fast food staples with new and innovative healthy choices. Burger Planet now allows customers the option to substitute combo meal options with the new line of food choices. For instance, this means combining Burgar Planet’s traditional burger with packets of five different kinds of fruit at no extra charge. Gourmet salads at 300 calories and white chicken breast wrapped in lettuce are also available to reduce overall meal calories and still enjoy Burger Planet classics.
Peterson says that women should take advantage of these options, but still not feel restricted from a traditional burger and fries. Peterson explains that as long as women are using moderation, they can combine Burger Planet’s menu to live a healthy lifestyle.
James E. Muellenbach III, company CEO said, "Jayne Petersen and Burger Planet share a commitment toward health. The women Jayne Petersen have helped lose weight eat at Burger Planet. Burger Planet and Jayne Petersen are launching a comprehensive program to assist those women in eating healthy."
In support of the new campaign, Peterson and Burger Planet’s own Corny the Clown will also be making appearances at 12 Burger Planets and 7 shopping malls to give nutritional packets to customers as well as heath advice.
Overall, Muellenbach is excited about the new hire of Peterson because “Burger Planet cares about its customers.” Burger Planet has always put its customers first, and Peterson and the new line of food choices are a way to keep this integrity alive.
For more information contact:
Shaelee Barker
Public Relations Specialist
Phone: 303-533-7333
Shaelee_b@prprime.net
(END)
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